Digital Marketing (5op)
Opinnon tunnus
Opintojakson perustiedot
- Laajuus
- 5 op
Tavoitteet
The student is able to
- analyze traffic in digital channels
- define marketing and sales for digital channels
- use digital tools in marketing and sales
- apply regulations for digital business
Lisätiedot
The learning outcomes of the study unit/project are evaluated based on the requirement level 2 of Laurea's common evaluation criteria.